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Week Ending: Select the Friday of the week

Pipeline Status (Current Numbers in Each Stage)

Leads

Nurture

Info Session

Long Nurture

Virtual Tour

Expressed Interest

Stand Selection

New Activity This Week

New Leads

Info Sessions Held

No-Shows

Cancellations

Virtual Tours Held

Stand Selection Calls

Contracts Sent

Sales Closed This Week

Broker Sales

Velda Direct Sales

Financial Activity This Week

Down Payments Received ($)

Contract Values ($)

Social Media Growth

Instagram Followers (Current)

Facebook Followers (Current)

📊 Current Pipeline Status (Week-over-Week)

📥

Leads

302

🌱

Nurture

191

🖥️

Info Session

📧

Long Nurture

🏠

Virtual Tour

🤝

Interest

📞

Selection

📈 Year-to-Date Summary

Total Leads

730

All time

Info Sessions

8.5% of leads

Virtual Tours

12.9% of sessions

Selection Calls

12.5% of tours

Contracts Sent

3.8% of leads

Closed Sales

96.4% of contracts

Target Progress

11.4%

27 of 236 stands

Overall Conversion

3.7%

Lead to close

Velda Direct Conversion

1.0%

7 of 730 leads

💰 Financial Summary

Down Payments Received

$206,028

40.3% of contracts

Contracts Value

$511,815

9.9% of potential

Total Potential Value

$5,179,070

All 236 stands

Avg Stand Price

$21,945

Per stand

Revenue Progress

4.0%

Of total potential

Outstanding Balance

$305,787

From contracts

💼 Sales Source Analysis

📊 YTD Sales by Source

🤝 Broker Sales YTD

74.1% of total sales

🏡 Velda Direct YTD

25.9% of total sales

📱 Social Media Engagement